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SPORTS MARKETING

On-site activations, hospitality and sporting events: we turn the passion for sport into visibility for your brand.

Sport, your brand’s playing field

Sponsorship without activation is just a logo on a board. We design experiences that engage the public, your clients and your partners, as we did for FIP Platinum and Olympic Location.

What we do

Sponsorship strategy

Event selection, negotiation and a visibility plan aligned with your goals.

On-site activations

Stands, entertainment and branded set-ups to meet the public.

Hospitality

VIP welcome, partner areas and tailor-made experiences for your guests.

Content from the field

Photo, video and social media in real time, before, during and after the event.

Sporting events

Organisation and coordination, from logistics to communication.

How we work

Four steps, one partner: from the brief to the final whistle.

Table layout plan for a hospitality area

01

Briefing

We get to know your brand, your goals and the audience you want to reach.

Tricolour smoke at the Stadio Olimpico for an Italy match

02

Strategy

We pick the right event and define the activation concept and visibility plan.

Camera screen during a dressed-table photo shoot

03

Production

Set-ups, entertainment, hospitality and content production on site.

Dressed tables in the Italian Rugby Federation hospitality area

04

Delivery

Event wrap-up, content delivered and results measured for next season.

Projects

Our other expertise

FRIT